- From your research (yeah, I know you know how to do that), find some interesting tidbit about each employer you’re targeting in your job search, and mention it in your cover letter.
- Better yet, connect the tidbit to how you can benefit them. And I don’t mean, “I read in the Boston Business Journal that you’re being sued for sexual harassment. Since I’ve been sued for that several times myself (I like to sneak around corners and bump into my co-workers to cop a feel), I could help you make it go away.” That’s the idea, though. Just substitute a more positive factoid, or one that may be a problem that you can help them solve, but not one that the National Enquirer would pant over.
- Send your contacts some helpful info. A job lead, a link to an article about something they want info on or a topic they’re interested in, a link to their favorite porn site (not really). But don’t immediately ask for them to reciprocate. “Here’s that info on when Charlie Sheen’s mother ship is coming to take him home. Have any job leads for me?” is SO not cool.
- Ask more questions than you answer in your networking interactions. And not, “What’s my area of expertise? What do you want it to be, baby?” Just focus more on them than you, and you’ll be surprised at how much more likely they’ll remember you, want to help you, pledge their eternal devotion to you, and grovel at your feet. Really.
- Dress the part. Even if it’s not an actual job interview. When you go anywhere that has anything remotely to do with job search/networking/strategic shmoozing, dress like a – dare I say it – winner. I’ve seen job seekers show up at networking events in flip flops and muscle shirts. I mean, come on.
- Keep busy. If you know what time “Are You Smarter Than a 5th-Grader?” comes on, you’re in trouble. And if you’re not, in fact, smarter than a 5th-grader, you might be tempted to stick your wet finger in an electric socket. So set up informational interviews, volunteer, work part-time, take a class, teach a class at a community center. Do constructive stuff you can put on your resume, that’ll help you continue to develop your skills and regularly interact with other humans.
- Keep a positive attitude. If you’re negative, you’ll be much less likely to find a job, for a slew of reasons. Mostly because the majority of people you come in contact with will think you’re a pain in the ass, and they won’t want to have anything to do with you. Unless they’re negative themselves, in which case you can whine together in your dark cloud of blehhhh.